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Tuning in to your customers frequency
 

We detect and boost the nuanced insights that transform businesses… separating what’s important from the background noise and connecting you to your customers' true needs.

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Who we are

We're a strategic insights partner that draws on deep industry experience to solve real-world business challenges. Our team delivers a combination of methodological rigor, practical research skill and senior management expertise that sets us apart from traditional research providers.

What we do

Brand Health

Map your brand's complete performance landscape for a 360-degree view of strengths, vulnerabilities, and growth opportunities.

Customer Experience

Transform customer journey pain points into service excellence opportunities with strategic blueprints that drive market differentiation.

Segmentation

Blend qualitative insights with quantitative analysis to create actionable customer portraits that drive product and marketing strategies.

Advertising & Concept Testing

Predict market receptivity by deconstructing creative concepts to ensure strategic alignment with business goals and audience needs.

PR & Communications Research

Validate marketing claims with targeted research that delivers compelling statistics for powerful strategic narratives.

Custom Insights

From talking tools with tradies through to skincare products with Shanghai housewives, we’ve worked across a range of industries, customers and countries. If you’ve got a research question, we’ve most likely explored, unpacked and explained something similar.

It is with great pleasure that I recommend Antenna Insights. We had reason to commission some market research on a complex issue and the guidance we received from Brett & Sam from Antenna Insights was invaluable. They patiently listened to our requirements and helped us build a questionnaire that would elicit data that was meaningful and beneficial to facilitating our understanding of the needs of our clients. They were given tight deadlines and they achieved these deadlines with humour and grace. At every step, we were kept informed of the progress of the project. Their work provided us with a solid base for the future success of our project. I would not hesitate to recommend them as a great market research resource.

Sharon Ford, Head of Member Experience, CBHS

Antenna has greatly supported our business to develop a foundation and deeper understanding of stakeholder insights. This has enabled us to gain a significantly better understanding which has directly fed into our sales & marketing plans & execution. I highly recommend Sam and Brett, to the point that even though I’ve changed companies twice over the last ten years, I still rely on them for my insights work.”

George O’Neil, Marketing Director Asia Pacific, James Hardie Australia

I have worked with Antenna Insights on a number of projects over many years and they are a preferred supplier for qualitative research. I have been very impressed with Antenna Insights at a multitude of levels: professionalism, depth of experience, enthusiasm, insights and energy, to mention a few. When you engage Antenna Insights you are getting Director level input and guidance on every aspect of the project, from beginning to a very successful end. I wholeheartedly recommend them.

Kevin Patmore, Insights Manager, Iveco​

I’ve worked with Antenna research on a few research projects, and view them as a partner, not a just a research supplier. I know that the research is in safe hands and that the outcomes presented are realistic and actionable, and linked with the overall business strategy. Sam and Brett have depth and breadth of experience and are a go to agency for the more complicated, quick turnaround projects. I would highly recommend them.

Munisha Vanmali, Head of Insights, Sanitarium​

What makes us different

Go beyond

We’ve worked as clients as well as researchers - we've stood in your shoes and faced the same challenges, so we design and deliver not just insights, but what it means for your business and what you need to do.

This also means that our work doesn’t end when we deliver the report. We support you in embedding these learnings into the business – from recutting data through to helping design your marketing strategy.

Expertise you paid for

Unlike other agencies, we don’t use junior researchers: we believe our clients should get the experience and expertise they pay for, whether its writing a questionnaire or running a focus group – you shouldn’t be paying to train someone into the role. Which means that you get a better quality of work faster, and at a much better budget.

More than one solution

We specialise in qualitative and quantitative research. We know that there’s more than one way to solve a business problem, and we bring an approach to every project that’s proven, precise, and profitable for your business.

See it, say it

 

Communication is as much a part of what we do as the insights themselves. And we love to talk: whether it’s creating mini-documentaries about your customers or developing role-playing workshops, we go beyond the PowerPoint deck to make sure your business ‘lives and breathes’ the insights we uncover. 

Contact Us

Ready to partner with us?
Contact us today.

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